DESIGNING

About

The principles of design describe the ways that artists use the elements of art in a work of art. Balance is the distribution of the visual weight of objects, colours, texture, and space. ... Such movement can be directed along lines, edges, shape, and colours within the work of art.

Artist's Perception

Design is the process of intentionally creating something while simultaneously considering it's objective (purpose) and aesthetics. Artists manipulate elements such as line, space, texture, shape and colours and apply the principles of design to form an art. Every work has various elements of art within them which makes them complete.
A Designer plans concept by studying information and materials. It helps to nurture the creativity within you and also improves the illustrative competitiveness.